Hello, I'm Kiera.
A filmmaker & brand strategist based in New York City. With an insatiable eye for stories, I craft distinct narratives while using real data to problem-solve.

Things i'm Good At

Articulated creative brand strategy has proven to render companies more successful than those without clear planning.

Elevate your brand with a creative strategist. Consultants help engage internal research with real user experiences to design strategies that fit your market goals and brand identity.

I work remotely and in-house with your team of decision-makers, ideating and translating analytics into viable communications and operational needs that optimize your business. My creative roots provide me with a unique advantage to problem-solving.

Brand

• Brand strategy
• Vision & goal-setting
• Digital optimization
• Organizational strategy
• Communications consulting
• Brand architecture & identity
• Creative Strategy

Content

• Art Direction
• Communications Strategy
• Content consultation
• Social media strategy
• Video-photo production
• Script Writing
• Video editing

Marketing

• Art/Creative Direction
• Strategic data analysis
• Tools for client engagement
• Website refresh + development
• Copywriting
• marketing strategy
• Impact research + analysis

BRAND STRATEGY + CONTENT — The New School | Documentary Series

PRODUCT STRATEGY — Chan Zuckerberg Initiative | Educational App

CREATIVE DIRECTION — Flanelle Magazine | Fashion Editorial

BRAND STRATEGY — Heroes Ministry | Religious Program

WHERE STORYTELLING, PROBLEM-SOLVING, AND MULTI-MEDIA MEET.

Hello! My name is Kiera Williams. I am an interdisciplinary artist and creative strategist.

Since childhood, I've had this insatiable curiosity for art, storytelling, technology, and people. It led me to New York City to pursue modeling and filmmaking after a switch from research-heavy neuropsychology.

With 5+ years of media and film experience, I have had the privilege of working on award-winning film projects, creative directing a fashion editorial, and collaborating with notable brands on social media. I'm currently a feature film.

My media work spans education, nonprofit, real estate, documentary, film, and fashion.

When I'm not writing, designing, or strategizing, I'm focused on social impact. Ministry and mental Health Advocacy are passions of mine.

Click to see what I've been up to!

Resume / CV

The Chan-Zuckerberg Initiative is a non-profit focused on technology-based solutions to global issues. The EduThrive educational app solution utilizes a community-based learning approach to creating impact.

The project's goal is to create a technology-based solution that promotes educational readiness in high school students transitioning into college.

This was a team project of six members. My primary role was to spearhead communications, conduct user research, and act as lead presenter. We were able to present it to the Chan-Zuckerberg Initiative's education and product team.


New School Stories is a documentary mini-series devoted to highlighting the next generation of change-makers. Each episode features a New York City college student using their craft to affect society and culture.

The project's goal is to serve as a community for artists and changemakers alike. We capture the stories of those bold enough to push boundaries in hope of a greater future in hopes of inspiring our audience to examine their own capacity for implementing change in the world - both online and offline.

This was primarily a solo project. In addition to producing the entire documentary series, I designed the brand from the ground up. Research, brand design, content creation, marketing, and public relations were all managed by me.


Flanelle magazine is a Montreal-based fashion magazine targeting sophisticated and provocative young adults. Distinguishing itself from other magazines by its sheer volume and its visual approach to fashion, Flanelle aims to position itself as a blend of fashion, culture, and art.

The project goal is to create an editorial for The UPSIdEDOWN issue of Flanelle. Taking its name from the other dimension in the TV show Stranger Things, The Upside Down is an alternate dimension existing in parallel to the human world.

Braven x Chan-Zuckerberg Initiative - CAPSTONE CHALLENGE

TIMELINE: 5 WEEKS
RESEARCH, PRODUCT STRATEGY, PROTOTYPING

THE PROBLEM

A 2016 report found that only 45% of high school students felt prepared for college. “How can we utilize technology to enable all students to prepare for college?" Design a technology-based solution.

EMPATHY BASED RESEARCH

We began by interviewing educators, college counselors, and local high school students. We spent 1-2 hours getting to know a dozen individuals—their life stories, aspirations, current anxieties, and what they think they should be prepared for.

3 CORE QUESTIONS
Define what it means to be prepared for collegeWhat do students want out of college?How has technology impacted their lives for better or worse?

INSIGHTS

Develop strong and nuturing communities. Students want to be mentally and socially prepared more than anything.

Students have access to hundreds of academic resources, but very few of them feel prepared for the psychological pressure of success. Knowledge goes beyond book smart. How do we develop emotionally intelligent students?

THE SOLUTION

The EduThrive Mobile Application. Our app takes a people-first approach. Instead of centering on test scores and paper qualifications for students, it takes a holistic approach to student success. We engaged with users on topics such as mental health, overcoming fear, time management, volunteer opportunities, and mentorship.

App features include peer-mentor matching, built-in stress management tools, and a positive learning experience feed to inspire passionate learning.

THE IMPACT

High school students will now have access to a community of passionate learners and college-aged mentors that emphasis mental and emotional well-being, which promotes greater academic and life success in the long run.

What kind of impact are young artists making, and how do we eliminate the misconception that artists are starving hobbyists?

New School Stories is a documentary mini-series devoted to highlighting the next generation of change makers. Each episode features a New York City college student using their craft to affect society and culture.

WHY NEW SCHOOL STORIES?

We believe the youth of this generation and the next have a capacity to implement real measurable change in the world. The youth of this generation have voices waiting to be heard and stories itching to be told.

MISSION

Our goal is simple. We capture the stories of those bold enough to push boundaries in hope of a greater future. In doing so, we hope to inspire our audience to examine their own capacity for implementing change in the world - both online and offline.

SPOTLIGHT ARTISTS + INSPIRE CHANGE

SEE THE CHANGE

Beyond building a virtual community, we give the world a look inside the lives of young changemakers.

Flanelle Magazine UPSIdEDOWN Edition - ISSUE 25

THE ASK:

Taking its name from the other dimension in the TV show Stranger Things, The Upside Down is an alternate dimension existing in parallel to the human world. Create an editorial around this idea.

CONCEPT:
Heaven in Reality

The Upside Down is an alternate dimension existing in parallel to the human world. Heaven exists outside of the universe. Everything on earth is a copy and shadow of what's in Heaven. Garden of Eden takes the concept of heaven and the perfect garden and represents it in the form of the human body.

It’s Time to Care for Your Caregivers: The Invisible Backbone of New York City Families

OPINION

New York City is notorious for its plethora of caregivers. It’s rare that you won’t see babies pushed down the street by middle-aged or older foreign women. It’s also not uncommon for the dementia-stricken elderly to have live-in companions. What you don’t see is the sweat, tears, frustration, and abuse that often goes on behind the scenes when families neglect their hired caregivers. Nannies struggle for a fair wage, while caregivers struggle to convince their elderly companions — abandoned by their family — that their life is valuable.

Unbound in Iceland

NARRATIVE

How could they not see it?

For a moment, I thought it might swallow me up. Large rocks peaked from the vast white as liquid memories cascaded down the earth’s crust. I felt the thunder of God’s voice in the wind. I became humbled in His grandeur, consumed by the majesty of His omnipotence. My hands lifted themselves into the air, feeling what was boundless and pure.

Would I finally be free?

Brand Mission

BRAND IDENTITY

Beach Temple is a brand cultured in individuality and creativity. It seeks to promote self-expression and create an open community for conversations about mental health. 10% of profits are donated to non-profits that support mental health and creativity. No matter your battles, your struggles are valid. You are not defined by your failures and adversity. Because of them, you have flourished. You are your temple. Beach Temple.

Video Editing

5 Min documentary on a sustainable fashion student

Real Estate Round Table Talk Show

10 Min Self-Help YouTube Series + subtitles

5 Min Documentary on graphic design student + his work dismantling India's caste system

Occupy Wall Street Video Teaser

Short film recut of the 1989 feature film "Sweetie"

Photography

LET'S CHAT!

Hi there! Have an inquiry, collaboration request, or simply want to chat? Feel free to say hello!